Wednesday, May 21, 2008

Wound-Healing Honey Featured in National Geographic Magazine

Derma Sciences MEDIHONEY(TM) Dressing Featured in National Geographic

PRINCETON, N.J., May 20 /PRNewswire-FirstCall/ -- Derma Sciences, Inc. (OTC Bulletin Board: DSCI), a provider of advanced wound-care products, announced today that National Geographic highlighted its MEDIHONEY(TM) Dressing with Active Leptospermum (Manuka) Honey in the June issue of the journal. The full-page story ran in the Health section, and was titled "Sweet Fix".

CEO Ed Quilty commented, "This is another great example of exposure of our technology by a large, well-respected member of the media. To date, MEDIHONEY has been featured on dedicated television news segments on various ABC, NBC, CBS and FOX affiliates, has been featured in dedicated print newspaper articles in The Washington Post, The Los Angeles Times, and The Philadelphia Inquirer, among many other newspapers nationwide and on the prestigious radio program Marketplace.

All this activity helps to raise awareness by clinicians and consumers alike. The piece in National Geographic further validates that the technology is resonating with a wide group of people. This level of interest has helped us to build our salesforce, and we look forward to bringing the product line to retail pharmacy chains by the end of this year."

No comments: